Morgan Hazel came to Matice to create an iconic branding for his gym Fixer Upper Fitness. His objective was to utilize imagery from construction to coincide with his concept of rebuilding ones self in his gym.
Matice created a logo utilizing construction oriented colors and graphics combined with workout imagery. The logo was the design basis for the design of the business cards, brochure and website.
As a surprise from Morgan's wife, we created an adhesive logo that she applied to a construction helmet which was a Christmas gift to him.
After developing a cohesive brand and style, we designed a coordinating website, brochures, business cards and social media profile images.
ClientFixer Upper Fitness
Circa 2014